六合宝典直播开奖

Leading Influencer Marketing Agency

We help brands achieve their goals through full funnel influencer campaigns.听

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Europe’s Fastest Growing Agency

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The Drum Social Media Agency of the Year

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What is Influencer Marketing?

INFLUENCER MARKETING IS THE MOST HUMAN, COLLABORATIVE FORM OF PERFORMANCE MARKETING.

Its success is built on trust and authenticity, as people are more likely to make purchasing decisions based on peer to peer recommendations.

Despite this, many marketers still struggle to assess the results of their influencer campaigns or determine where they should sit within the marketing mix.听

We鈥檝e been clear from the start of Goat鈥檚 journey in 2015 that influencers should be treated as a media channel, not just as PR.听Influencer marketing – when done right – can deliver results at every stage of the funnel, from awareness and consideration, to conversions and even advocacy.听

This is what we do for our brand partners, and we鈥檝e demonstrated it through our impressive work for the likes of Dell, Wayfair, Pernod Ricard, Audi and Deep Silver.

OUR PLATFORMS:

7 years+

PERFORMANCE DATA

1000+

CAMPAIGNS DELIVERED

100,000+

INFLUENCERS USED/VETTED

450,000+

TRACKED POSTS
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HOW WE DO INFLUENCER MARKETING

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DATA & INSIGHTS

We鈥檝e built a database of over 100K influencers, which houses data and learnings from the thousands of campaigns we鈥檝e delivered as an agency. Every campaign idea is based on this extensive data and research.听

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END TO END MANAGEMENT

Our team can take care of the entire influencer marketing process; everything from the campaign ideation, to implementation and delivery.听

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THE HUMAN TOUCH

Yes, data is crucial. But sometimes great marketing comes from the gut. All influencer campaigns rely on making a human connection and telling a story, and our Strategy team ensures this never gets lost.

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TRACKING & OPTIMIZATION

Our team monitors all campaign and performance metrics, continuously optimizing for efficiency and providing our brand partners with clear results and learnings.听

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Leading Influencer Marketing Agency CASE STUDIES

View all Influencer Marketing case studies

Check out our Influencer Marketing case studies and learn how social-first marketing campaigns have delivered impressive results for leading brands across the world.

WHY CHOOSE GOAT FOR INFLUENCER MARKETING?

WE ARE THE WORLDS LEADING SOCIAL-FIRST Marketing AGENCY POWERED BY INFLUENCERS.

Innovators in the industry, we鈥檝e helped some of the most exciting brands in the world to scale and attract new audiences through influencer marketing.

Our team has delivered thousands of campaigns across all key social media channels, particularly Instagram, 六合宝典直播开奖, YouTube and Twitch, and has worked with brands in nearly every territory and across every vertical (FMCG, automotive, gaming, beauty, fashion, retail, apps, tech, entertainment, travel and finance).

We combine data with human creativity, relationship management, and expert tracking and optimisation. Our Campaigns, Paid, Strategy and Insights teams work side by side, overseen by a dedicated Account Manager, to drive success for our brand partners at every stage of the influencer marketing funnel.听

Best of all, we guarantee all of our deliverables upfront, meaning you鈥檒l know exactly what you鈥檙e getting for your budget before you commit.听

LEARN MORE ABOUT US

Influencer Marketing Campaigns For Brands in All Major Industries

We've worked with a range of sectors in multiple markets on influencer marketing camapigns:

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LET'S GO!

We specialise in driving revenue using influencers. If you are a D2C brand looking to scale, get in touch to discuss your goals.

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FAQS

WHAT SOCIAL MEDIA PLATFORMS DO YOU USE?

Our campaigns run across all major platforms including Instagram, Twitch, 六合宝典直播开奖, YouTube, Facebook, Twitter, LinkedIn and Snapchat.

WHAT IS THE TYPICAL CAMPAIGN LEAD TIME?

We typically work to a four-week lead time, but ultimately this will depend on the nature of the campaign.

HOW DO YOU VET INFLUENCERS?

We have developed a number of bespoke hygiene screening tools and conduct a thorough, manual investigation into each influencer and their feed, going back as far as two years in order to properly assess the influencer鈥檚 eligibility and suitability for a campaign.

Once the hygiene screening is complete and confirmed, Goat staff will produce an extensive cross section of potential influencers and share them with the client for approval. This allows the client to see the planned direction for influencer selection and gauge an idea of the variety that is likely to be used.

Once signed off, the team can begin contacting and contracting influencers, providing a detailed brief, as well as guidance, where necessary.

The vetting process also extends to all content, which is thoroughly checked and considered before anything is published.

WHAT MAKES GOAT DIFFERENT FROM OTHER AGENCIES?

Goat offers a combination of specialized industry expertise on a global scale that enables us to dedicate the appropriate time, resource and people to each of our clients. Our unbiased and neutral influencer selection and vetting process sets us apart from talent management agencies and our data-driven insights, paired with our human-centric approach, gives each client the personalized experience they deserve.

WHY SHOULD I USE GOAT OVER ONE OF THE INFLUENCER PLATFORMS AVAILABLE?

Platforms have limited expertise as they are often self-serviced. Additionally, a lack of human touch affects the client and influencer relationship and makes it harder to carry out bespoke ways of working and reporting. Our personalized approach leads to more impactful campaigns and includes a variety of services you wouldn鈥檛 get using a platform. These include: personal relationships, creative & strategic solutions, crisis management, paid media management, qualitative insights and manual optimization.

HOW DO YOU FIND INFLUENCERS?

To find the perfect influencers for our clients, we predominantly use our internal CRM tool, which incorporates the data of over 100,000 influencers. This extensive database houses key information, metrics and KPIs for every single influencer within it, allowing us to hone in on the most granular detail to guide our decision making. This detail, combined with the unparalleled knowledge within our team, allows us to see far beyond vanity metrics, enabling us to register the true value of each influencer.

In addition to using influencers, we have previous campaign performance data on, our insights team are constantly looking to source the most appropriate and relevant talent for the strategy we have.

HOW DOES INFLUENCER MARKETING INTEGRATE WITH MY OTHER DIGITAL MARKETING CHANNELS?

We are able to integrate our work seamlessly into the client鈥檚 overall digital marketing strategy as we often collaborate with other agencies on in-house media plans. We are able to support overall digital campaign objectives through driving audiences to your landing pages, increasing the social following of your branded channels and delivering measurable results through a combination of organic and paid influencer content.

DOES INFLUENCER MARKETING ALWAYS WORK?

Based on our experience, yes 鈥 or at least 99% of the time. Influencer marketing is the best way to get your content in front of the right audience in an authentic and relevant manner, leveraging the power of word of mouth and social proof. We have delivered over 2,000 successful campaigns worldwide, for a variety of brands, offering a diverse range of products and services. Whatever your objective may be, our expert team is able to deliver industry-leading results from the top of the funnel to the bottom.

WHAT COUNTRIES DO THE GOAT AGENCY WORK IN AND COVER?

The Goat Agency team consists of multinational, multilingual staff and local experts who work across 70 countries and deliver content in more than 38 different languages.

From 3 main remote working hubs in the UK, USA & Asia-Pacific, covering all time zones, and ensuring the sun never sets on Goat.

CAN THE GOAT AGENCY RUN CAMPAIGNS IN MULTIPLE LANGUAGES?

Yes. We have 350+ multinational and multilingual staff across the globe and regularly run campaigns in multiple regions and languages for some of the world’s leading brands.

OTHER SERVICES

Social Media Strategy

Data-driven creative strategies and campaigns that get cut-through for your brand on social.

Paid Social

We have the ability to run paid advertising campaigns through both brand and influencer owned channels to amplify your content and achieve objectives.

Content Production

Goat has an in-house video production, editing and design team that can produce bespoke creative assets for brands to use in organic and paid social. We even have our own fully-equipped studio in London.

Social Media Management

Full-service social! Everything from the strategy and content creation, to community management and account growth.

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