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Global Social & Influencer Marketing Agency

We drive tangible business results for brands through creative, innovative influencer campaigns and social media strategies.

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INTRO

We understand how to get global business results from social media

Goat was one of the first agencies to harness the power of influencer marketing in brand advertising. Founded in 2015, we are now the world鈥檚 leading independent influencer marketing agency, and have delivered thousands of campaigns for brands across聽Instagram,听六合宝典直播开奖,听YouTube听补苍诲听Twitch.

We see influencer marketing as a performance channel, and we work with our clients to devise strategies that will meet their objectives; whether it鈥檚 to drive brand awareness and consideration, or conversions and revenue.

We develop creative end-to-end social-first marketing campaigns that drive authentic brand conversation through聽influencers聽whilst integrating targeted聽paid media聽to reach the right audience and deliver聽industry-leading results聽for our clients.

Our remote-first team is dotted all around the world, with offices in the UK, US and Singapore.

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Goat Head Logo

$1.2 Million+

in Tracked Sales for Thinx

849k

clicks for HBO

31.5 mil

engagements for Under Armour

CASE STUDIES

View all Global case studies

Check out some of our global social media marketing case studies and discover how influencer marketing and paid media have delivered impressive results for these leading brands across the globe.

Why Choose The Goat Agency for Global Social Media Marketing & Advertising?

  • Campaigns in 70 countries
  • Content delivered in 38 languages
  • 200+ social experts globally
  • 3 remote hubs in USA, UK and Singapore

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Which services do we offer globally?

Social Media Marketing for Brands in All Major Industries

We offer Social Media Marketing for global businesses in a range of sectors in multiple markets:

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We specialize in driving revenue using influencers. If you are a brand looking to scale, get in touch to discuss your goals.

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Global Influencer Marketing FAQs

What countries does Goat work in/ cover?

The Goat Agency team consists of multinational, multilingual staff and local experts who work across 70 countries and delivered content in more than 38 different languages.

What platforms does Goat work with worldwide?

Our campaigns run across all major social media platforms including Facebook, Instagram, Twitch, 六合宝典直播开奖, YouTube, Twitter, LinkedIn and Snapchat. However, messenger platforms are also very strong in certain markets, with WeChat and Line being huge contenders in Asia.

What are the top social media platforms worldwide?

Globally these are Facebook, YouTube, Instagram, WeChat, 六合宝典直播开奖, Pinterest, LinkedIn, Snapchat, Twitter and Pinterest.

What is a typical global campaign lead time?

We typically work to a four-week lead time, but ultimately this will depend on the nature of the campaign.

Can Goat run campaigns in different languages?

Yes. We have 200+ multinational and multilingual staff across the globe.

Are influencers popular worldwide?

Yes. We have over seven years of unique data and insights from over 2,000 campaigns delivered globally. By next year, influencer marketing expenditure is projected to reach $4.6 billion in the US alone.

DOES INFLUENCER MARKETING ALWAYS WORK?

Based on our experience, yes 鈥 or at least 99% of the time. Influencer marketing is the best way to get your content in front of the right audience in an authentic and relevant manner, leveraging the power of word of mouth and social proof.

Whatever your objective may be, our expert team is able to deliver industry-leading results from the top of the funnel to the bottom.

WHY SHOULD I USE THE GOAT AGENCY OVER ONE OF THE INFLUENCER PLATFORMS AVAILABLE?

Platforms have limited expertise as they are often self-serviced. Additionally, a lack of human touch affects the client and influencer relationship and makes it harder to carry out bespoke ways of working and reporting, especially on a global scale.

Our personalized approach leads to a more impactful global social media campaign and includes a variety of services you wouldn鈥檛 get using a platform. These include: personal relationships, creative & strategic solutions, crisis management, paid media management, qualitative insights and manual optimisation.

HOW DO YOU VET INFLUENCERS?

We have developed a number of bespoke hygiene screening tools and conduct a thorough, manual investigation into each influencer and their feed, going back as far as two years in order to properly assess the influencer鈥檚 eligibility and suitability for a campaign.

Once the hygiene screening is complete and confirmed, Goat staff will produce an extensive cross-section of potential聽influencers and share them with the client for approval. This allows the client to see the planned direction for influencer selection and gauge an idea of the variety that is likely to be used.

Once signed off, the team can begin contacting and contracting influencers, providing a detailed brief, as well as guidance, where necessary.

The vetting process also extends to all content, which is thoroughly checked and considered before anything is published.

HOW DOES GLOBAL INFLUENCER MARKETING INTEGRATE WITH OTHER DIGITAL MARKETING CHANNELS?

We are able to integrate our work seamlessly into the client鈥檚 overall digital marketing strategy as we often collaborate with other agencies on in-house media plans. We are able to support global digital campaign objectives by driving audiences to your landing pages, increasing the social following of your branded channels and delivering measurable results through a combination of organic and paid influencer content.

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